Segment by any CRM filter. Design once in a drag-and-drop editor (or paste raw HTML). Send to thousands of recipients through your connected Gmail or Outlook — they see your real From address, not "Mailchimp on behalf of." Per-recipient open and click tracking, automatic unsubscribe handling, and the same flat $29.95 per month no matter how big your list gets.
No list-size tiers · No CSV sync · Sends from your real Gmail/Outlook · Open + click tracking included
Your CRM already knows who your customers are, what stage they're in, what they bought, and when. Then you want to send them a monthly update — and the standard answer is "export to CSV, upload to Mailchimp, hope the segment matches." Mailchimp's pricing scales by list size; once you cross 5,000 contacts you're paying $50-$100 a month for a tool that has no idea your contact in stage "Closed Won" is different from your contact in stage "Cold." And every send requires you to re-sync the list.
$13 to $350 a month, tiered by list size. Beautiful editor, deep deliverability tooling, recognized brand. Completely disconnected from your CRM — every send means a fresh CSV export or a paid integration. The price climbs every time you grow your list, regardless of whether you actually email it.
$12 to $80+ a month. Similar shape, similar problem. The segment lives in the ESP; the CRM stage lives in the CRM. Keeping them in sync is a manual job that nobody on a 4-person team has time for. So your newsletter goes to the wrong people, the unsubscribe rate spikes, and you blame "the list."
Free, until Gmail rate-limits you. Manually BCC'ing 800 contacts from your inbox sends with no tracking, no unsubscribe, no segmentation, and a high probability of getting your domain marked as spam. Reasonable for 20 people; absurd for a real customer list.
Build an audience from any CRM filter — contacts in stage X, customers tagged Y, leads created this month, anyone who bought product Z. Design the email in a drag-and-drop builder (or paste your own HTML). Send through your connected Gmail or Outlook in passthrough mode, so the recipient sees your real address as the sender. Per-recipient open and click tracking flows back to the contact's timeline. Unsubscribes are auto-honored across the org. It's a true broadcast tool, distinct from the multi-step drip sequences in Email Automation.
The same filters that build a contact view become the audience for a send. "Customers tagged 'pro plan' created before March 2025." "Leads in stage Qualified, owner = me." "Contacts who opened the last newsletter but didn't click." No CSV export, no list-import drift, no second source of truth — the CRM is the list.
Build a polished newsletter visually — drag in a hero image, two-column blocks, buttons, footer — or switch to the HTML view and paste your own template. Personalization tokens (first name, company, deal stage) resolve at send time. Preview against a specific contact before you queue the send.
The send is routed through the user's connected Gmail or Outlook account, not a third-party domain. The recipient sees your real From address — no "via mailchimp.com," no shared-IP reputation risk, no warming a new sender domain. Replies land directly in your inbox.
Every recipient gets a uniquely-tracked send. Opens log on the contact's timeline. Clicks log on the contact's timeline. Top-level metrics for the campaign (open rate, click rate, unsubscribe rate) live in the report. Filter the next send's audience by "opened the last one" or "clicked the CTA but didn't book."
Every send includes the legally-required unsubscribe link, and clicks are auto-honored at the org level. An unsubscribed contact is excluded from every future bulk send — and the contact record is flagged so reps can see "do not bulk-email." One-click compliance, no manual list scrubbing.
This page covers the one-off broadcast — "send this to 2,000 customers right now." For multi-step automated sequences (welcome series, nurture flows, re-engagement triggers), see Email Automation. Both live in the same CRM, share the same audience-building filters, share the same unsubscribe list, and report into the same dashboards.
Mailchimp at 10,000 contacts is around $100/month before any send credits. CrawlSpace at 10,000 contacts is the same flat $29.95/month it is at 100 contacts. List growth is supposed to be the goal — paying a penalty for hitting it is backwards.
The audience comes from the CRM. The sender is your real CRM-connected inbox. The opens, clicks, and unsubscribes log on the contact's timeline. The replies land in your inbox and are auto-logged. Newsletter performance flows into the same reports that track deals, calls, and quotes — not a separate Mailchimp dashboard nobody opens.
No CSV export. No second tool to log into. No re-sync of a list that's already in the CRM.
Pick an existing CRM filter or build a new one. "Customers tagged 'pro' created before March 2025" — saved view, 2,143 contacts. Or "leads in stage Qualified, owner = anyone." The audience refreshes at send time so a contact added two minutes ago still gets the send.
Drag-and-drop blocks for the visual route, or paste HTML if you have a template. Hero image, headline, two-column body, footer with unsubscribe (auto-injected). Personalization tokens for first name, company, deal stage, anything in the CRM.
Pick a contact from the audience and preview the email as that recipient would receive it. Personalization tokens resolve to real values. Spot the broken merge field before 2,000 people see "Hi {{first_name}}."
Pick which connected inbox (Gmail or Outlook) to send through. Pick "send now" or schedule for later. Confirm audience size, suppression count (already unsubscribed), and final recipient count. Queue the send.
The send respects your Gmail/Outlook per-second quota and trickles out in batches. Each recipient gets a uniquely-tracked link. Opens and clicks start flowing back within minutes of delivery.
Open events log on each contact's timeline. Click events log on each contact's timeline. Campaign report shows aggregate open rate, click rate, unsubscribe rate, and which links were the most clicked. Reuse the engaged contacts as the audience for the next send.
Most ESPs are excellent at sending email — and oblivious to what your CRM knows about the recipients. CrawlSpace is the CRM doing the sending.
| Capability | CrawlSpace | Mailchimp | Constant Contact |
|---|---|---|---|
| Audience built from CRM filter (no CSV) | ✅ Native — same database | ⚠️ Paid integration or CSV | ⚠️ Paid integration or CSV |
| Drag-and-drop visual editor | ✅ Built in | ✅ Yes | ✅ Yes |
| Raw HTML editor | ✅ Built in | ✅ Yes | ✅ Yes |
| Sends from your real Gmail/Outlook address | ✅ True passthrough | ❌ Sends from Mailchimp infra | ❌ Sends from Constant Contact infra |
| Per-recipient open + click tracking | ✅ Logged to contact timeline | ✅ In their dashboard | ✅ In their dashboard |
| Unsubscribe auto-honored org-wide | ✅ Native | ✅ Within their app | ✅ Within their app |
| Replies land in your inbox | ✅ Natural — it's your inbox | ⚠️ Reply-to gymnastics | ⚠️ Reply-to gymnastics |
| Pricing scales with list size | ❌ Flat $29.95/mo | ✅ Tiered by contact count | ✅ Tiered by contact count |
| Multi-step drip sequences | ✅ Via Email Automation (same product) | ✅ Paid tier | ✅ Paid tier |
| Includes the rest of the CRM | ✅ Deals, quotes, dialer, recordings, more | ❌ Marketing only | ❌ Marketing only |
| Starting price | $29.95/mo total | $13/mo (climbs by list size) | $12/mo (climbs by list size) |
Same editor. Same tracking. Same compliance. The CRM is the list. Flat $29.95 a month.
A newsletter is only as good as the segment behind it. When the segment lives in a different system from the CRM, every send is a copy-paste, every list is stale, and every reply lands in a black hole. Putting the send next to the contact is the simplest, most useful integration you can have.
Mailchimp sends to whatever was in the list when you uploaded the CSV last Tuesday. CrawlSpace sends to whatever matches the filter at the moment of send — so the new lead that signed up an hour ago either gets the newsletter or doesn't, based on your actual criteria. No stale lists.
Passthrough send means the email comes from your real Gmail or Outlook — same address that sends one-to-one messages. Recipients see a familiar sender, not "via mailchimp.com." Deliverability inherits your real domain reputation instead of a shared IP pool.
The contact who opened the newsletter 4 times and clicked the demo CTA is a sales-qualified signal. That activity sits on the contact's timeline in the CRM, not in a separate Mailchimp dashboard nobody opens. The AE sees it before their next call.
At 10,000 contacts, Mailchimp is roughly $100/month. CrawlSpace stays at $29.95/month — and it includes the rest of the CRM. Stop being charged a penalty every time your list grows.
Newsletter sends are most useful when the audience is a live slice of the CRM, not a CSV from three weeks ago.
Marketing wants the new-features email to land first Tuesday of every month. Audience = "contacts tagged customer, status active." Drag-and-drop the hero image and three feature blocks, preview against a real customer, schedule for 9 a.m. Tuesday. Sends through the founder's Gmail; replies land in the founder's inbox. Open + click metrics flow back to each customer's timeline; the AE sees which customers engaged before their next QBR.
Q4 promo for unconverted leads. Audience = "leads created in the last 12 months, never converted, no unsubscribe." Design the offer email, set personalization to use the lead's first name and the rep's signature. Send through each lead's owner's Gmail so it reads as a personal note. Clicks log on the lead's timeline; the rep gets a task auto-created for every lead who clicked but didn't book.
Re-engage former customers from the last 18 months. Audience = "contacts tagged churned, churn date in last 18 months." Send a "what's new since you left" email with a booking link to a 15-min call. The 12% who click get added to a new "re-engaged" segment; a follow-up drip in Email Automation picks them up. Total cost: zero incremental — it all runs on the same flat $29.95.
CrawlSpace CRM gives you a newsletter sender, drip sequences, deals, quotes, contracts, calendar, the dialer, meeting recordings, lead search, inventory, invoicing, and 27+ reports — all for a single flat price. No list-size tiers, no per-seat charges, no separate ESP, no CSV sync. Same flat $29.95/month, all of it.
$29.95/month · Cancel anytime · Works on day one · No list-size pricing, ever